evidence before opinion
every recommendation traces back to a log line, a serp, or a crawl stat. if we can't show you the data behind a fix, we don't bill you for the guess.
the people behind the rankings · bristol, va
log files first/
a small organic team that treats seo as engineering — evidence before opinions, every page accounted for.
why mossgrove exists
we got tired of seo decks that never touched a server log
mossgrove started in 2019 after years of watching saas teams pay for strategy slides that ignored how their site actually crawled, rendered, and indexed. the recommendations sounded confident; the rankings never moved.
so we narrowed the work to one thing we could prove: compounding organic pipeline for software companies. every engagement opens with the crawl data — log files, index coverage, render budget — because you can't fix what you haven't measured. opinions come after the evidence, never instead of it.
we stayed small on purpose. a tight bench means the person who read your logs is the same person who writes your content brief and reviews the rankings six weeks later. nothing gets lost in a handoff to an offshore content mill.
how we operate
four working principles we don't bend on
these aren't values for a wall poster — they're the rules that decide what we'll take on and how we report it.
scope over hourly drift
flat-fee engagements, defined deliverables, one monthly invoice. you always know what you're paying for and when it lands.
we read the docs
before a single brief is written, we learn your product surface — apis, integrations, pricing logic. content that misreads the product never ranks for buyers.
rework, not abandon
underperforming pages get diagnosed and refit, not deleted and forgotten. compounding only works if you keep the assets working.
the bench
who actually does your work
no account managers relaying messages to a hidden team. you talk to the specialists who run the engagement — three roles, on every project.
technical lead
the crawl & architecture seat
owns the log-file analysis, core web vitals, index coverage, and the internal-linking model. writes the prioritized fix list and pairs with your engineers to ship it.
strategy lead
the keyword & intent seat
maps serp intent to your product surface, builds the pillar/cluster structure, and agrees each quarter's content map with you before a word is drafted.
specialist writers
the production seat
subject-matter writers who can read an api reference, drafting 4–6 long-form pieces a month — edited for accuracy, marked up with schema, published to your cms.
working with you
your side of the table
we slot in beside a founder, head of growth, or solo content marketer. you bring product truth and approvals; we bring the system that turns it into rankings.
/ the plain facts about working with us — no inflated numbers, just how the shop is set up.
we'd rather you judge us on the audit than a vanity metric. here's the shape of the engagement before you ever sign anything.
- founded
- 2019, independent & self-owned
- focus
- b2b saas, organic only
- audit turnaround
- 2 weeks from kickoff
- billing
- flat fee, invoiced monthly
- content cadence
- 4–6 long-form / month
- reporting
- leading indicators, monthly
- based
- bristol, va — remote across the us
- hours
- weekdays 9am–6pm et
/ like how we think? send your domain and category, and we'll come back with a scoped engagement and a fixed monthly figure — usually within two business days.
- based in
- 23342 Young Dr, Bristol, VA 24202
- hours
- Weekdays 9am–6pm ET
- direct
- (423) 366-3511
- working with
- b2b saas teams, remote across the us
request an engagement scope
book a scoping call/(423) 366-3511/hello@withmossgrove.com/evidence before opinions/